Instagram is working on a unique option that will allow users to change the layout of their feed posts, which until now were displayed according to personalization algorithms based on their experiences. This means they will now be able to see posts from the accounts they follow in reverse chronological order.
According to the community via Twitter, an upcoming change aims to allow users to choose which posts they want to see at the top of their feeds, an option they have already begun implementing through "Favorites."
With Favorites, users will be able to choose the accounts of their favorite friends or authors to highlight their latest news in their feed whenever they log in. This will also include another option to view posts from people they follow in chronological order, exactly the same configuration that disappeared when the feed algorithm was introduced in 2016.
Through Twitter, Instagram aims to empower users to choose what appeals to them most, regardless of the algorithms it uses to tailor the experience, and said it seeks to provide more options for its users.
"We want to make it clear that we are creating new formats, offering individuals more options so they can choose what suits them best, without forcing everyone to switch to a chronological order."
Instagram commons
For now, the company hasn't revealed any further details about this modification, other than the two configurations they're working on. It added that they will reveal more information about this change early next year.
It was back in June when community director Adam Mosseri detailed the performance of the algorithms he began working with years after launching the community in 2010. In its early days, Instagram operated in reverse chronological order, so users could see posts in the order in which they were posted by the profiles they followed.
With the development of the interface, in 2016, users were missing 70 percent of posts and half of the content from their closest friends, Mosseri explained. So, the community began using a series of algorithms to fine-tune their experience.
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