Instagram is one of the most successful social networks. Although many users are switching to TikTok, Meta's platform still has a large share of the market, and it's also the preferred network for celebrities. Today we'll talk about the Instagram Stories and Reels, two key types of posts on Instagram, with different goals and intentions.
Instagram Stories were born as a response to Snapchat. At a time when users preferred the ghost network, Mark Zuckerberg's team came up with this feature to retain their users on Instagram. To see your contacts' Stories, just go to the top of the home page of your Instagram app.
Stories are ephemeral publications. Once uploaded, they are no longer visible to the public once they are passed 24 hours. These aren't usually elaborate posts, but rather images or short videos that share current events. Stories are 15 seconds long, although fragments of up to a minute can be created.
One of its strong points is the interaction. Many users post stories with small surveys to receive feedback of their community. There are also those who use them to attract the attention of certain followers —or some other crush—. That's why so many people are hooked on Instagram Stories. Plus, Replies to Stories are completely privateOnce you upload one, any responses will be sent as private messages within our profile.
Another unique feature of this feature is that the creator of a Stories can see which users have viewed the post. It is also possible to limit access to certain users or even Restrict Stories to only our circle of best friends.
The Instagram Reels They are the most recent addition to the social network. They arrived just a couple of years ago, and their goal was none other than to stem the mass exodus of users to TikTok.
Reels appear alongside regular posts in the feed. Are looping videos, and we cannot control the rate of reproduction.
The main Instagram feed is divided between image posts, videos, and Reels. You'll recognize Reels because they take up almost the entire length of the screen. Currently, Almost all users are choosing to make this type of posts instead of uploading videos as was done until now within publications.
Once you tap to view a Reel, the Instagram interface changes slightly. The video will start playing. full screenIf you swipe up, Instagram will show you a completely different Reel. As for the comments, they're completely public. You can also like them, share them, or even save them to your favorites collection.
Reel isn't better than Stories, and vice versa. Each of these features has its uses. To grab your followers' attention, Stories are the perfect way to engage. They don't require much elaboration, and our friends will see the bubble with our name as soon as they open the app on their phones.
On the other hand, Reels seeks the viralityThese videos are shown to people all over the world, regardless of whether they follow us or not—unless your account is locked. Creating a Reel requires a little more effort, and it's also important to know how to grab attention and tell an interesting story.
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