Reels are one of the most used tools on the popular social network, which competes with other platforms like TikTok.
In recent weeks, Instagram is making important decisions to give greater importance to Reels. Along these lines, there is already a feature that more than one user will like.
That's why, Instagram developers want to incentivize the production of Reels, now with “Achievement” badges.
A developer known for apps of different engineering called Alessandro Paluzzi warned of this new feature that will affect the Instagram ReelsIn fact, he published screenshots of the first versions, according to the website Journalism Classes.
These are the screenshots released by the developer through his Twitter profile:
# Instagram is working on Achievements for #Reels 👀
ℹ️ Only you can see your achievements pic.twitter.com/oktYQ88C4b
— Alessandro Paluzzi (@alex193a) October 12, 2022
Instagram badges will appear on Reels to encourage users to create more content. In fact, they will only be visible to the users themselves.
The incentive for Internet users comes at a key moment. Internal documents revealed in recent days that the majority competition from Instagram, TikTok, is constantly experiencing failures.
However, The Wall Street Journal He noted that in August, Reels had less than a tenth of the user engagement that TikTok videos had.
It should be noted that these badges will be available globally very soon. For now, only a limited number of users will have access to them, as they are in a testing period.
The measure is taken to retain existing users and prevent other Internet users from migrating to TikTok, social network that brings together a large number of young people, the same audience that Meta wants to target.
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