Instagram has just launched a new feature called Remix (Regram). This is a feature that will allow reposting
The Next Web showed A series of features that Instagram is secretly testing Among them, Regram. As is well known, Instagram and Facebook test new features with small segments of users before launching them. This way, they can test performance and reliability to avoid making mistakes on a large scale. These features were revealed by The Next Web may not be available if not approved But if they make it past the testing phase, we might finally see them. So all this information should be taken with a grain of salt.
Some Instagram users have spotted a new button. This is Regram, a button that could be operational natively in the application very soon. but…
What is regram used for?
This feature will consist of reposting a post that has already been made on Instagram, which is pretty cool for your viral posts ;).
Until now, users who wanted to do this had to save the images or videos uploaded at some point in the internal memory of your device. And then re-share them from your account as if they were new.
It's about time, isn't it? This Regram button It will be located right below each post. So you won't need to take any further steps or resort to third-party applications.
Benefits of regram on Instagram for marketing
- Helps to reinforce the brand image
When a company or business has launched a new product it will always be a valuable content share new customers' posts on social media about their experience with the brand.
- Increase public confidence
Use the regram as strategy to increase confidence of the public after the birth of a new company in the market is one of the most successful options for marketing on social platforms.
- Encourage interaction with followers
By involving the followers Borrowing their posts about the company's product or service, a positive interaction which encourages them to continue sharing the use of the brand's elements on Instagram.
- Favors the engagement
Definitely, closeness to users, sharing their content and letting them notice that The brand takes them into account establishes a relationship of proximity that favors the engagement.
- Activate the community
The reciprocity of sharing content about the brand between customers, as well as from feeds of followers in the company's and vice versa, strengthens positively the community that is created around a company.
English 
Spanish