Study reveals that 65% of TikTok users share their...

Jelly revealed how Chilean users' interaction on these platforms has evolved.
Jelly conducted a study on the behavior of Chilean users in Tik Tok and Instagram, the research focused on the short video formats, present on both platforms, and the type of content the user consumes on each of the platforms.
In addition, he was asked what he thought of the latest changes introduced in the platform Goal and the periods and times in which they connected to each of the social networks, we tell them about the main findings.
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After 6 years after it was launched, Tik Tok has more than billion global users and more than eight million accounts in Chile, of which 65% Download and share viral Tik Tok videos via WhatsApp.
In addition, the platform has become a method for discovering new interesting content, since a 79.2% of respondents iindicated that he was able to listen to new music thanks to Tik Tok.
On the other hand, influencers are at their best on the platform, as a 62.5% indicates following someone famous on the platform, including national content creators such as the famous Ignacia Antonia.
It's a code name😂🤣🤣
♬ original sound – Ignacia Antonia👑

Users were asked what topics were of most interest to them when browsing the Instagram, among which stood out the memes (58%), the news (52.8%), tips or advice (51.3%), videos (50%) and tutorials (43.8%).
On the other hand, the preferences of Tik Tok were tips and advice (58%), tutorials (54,8%), dance videos (54,8%) and humor videos (54,5%) and story time (37,8%).
Due to the large number of coincidences in the content preferred by users on social networks, it is understandable that a 56% of the Tiktokers, re-upload the same video to Instagram., without even removing the watermarks from the other app.
Even users indicated that Meta's platform is one of the main applications where they share their Tik Tok, a 64.3% of users reported sharing videos through it, this figure is only surpassed by WhatsApp, the messaging application of the same company, which owns the 65% preferably.

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