{"id":2091,"date":"2020-05-15T10:55:56","date_gmt":"2020-05-15T16:55:56","guid":{"rendered":"https:\/\/leadmarketing.com.mx\/?p=2091"},"modified":"2020-05-15T10:56:00","modified_gmt":"2020-05-15T16:56:00","slug":"wordpress-what-it-is-and-its-main-features","status":"publish","type":"post","link":"https:\/\/leadmarketing.com.mx\/en\/uncategorized\/wordpress-what-it-is-and-its-main-features\/","title":{"rendered":"WordPress: what it is and its main features"},"content":{"rendered":"

Creating a website is much more simple and economical<\/strong> that a few years ago, and this has been possible thanks to the content managers,<\/strong> being WordPress<\/strong> one of the most popular platforms among beginners and experts. In this article, learn what this system for managing web content consists of and discover its main features.<\/p>\n\n\n\n

What is WordPress?<\/h3>\n\n\n\n

WordPress <\/strong>it's a content management system,<\/strong> focused on the creation of any type of web page and launched on May 27, 2003, by the American programmer Matt Mullenweg and the English web developer Mike Little. content managers<\/strong> -in English: content manager system<\/em> (CMS)\u2014consist of web programs or applications <\/strong>that allow the creation of a work environment for the creating, managing and publishing content on a website<\/strong> by administrators, editors and other users.<\/p>\n\n\n\n

Main features of WordPress<\/h3>\n\n\n\n

According to recent reports, 25% of all the web pages in the world have been created with WordPress,<\/strong> and if we consider only those built using a content management system (CMS),<\/strong> the percentage rises to 60%. Over time, WordPress has become the most used and best valued platform,<\/strong> especially for its flexibility and simplicity <\/strong>in the construction, use and management of web content; in addition to facilitating search engine positioning \u2014in English: search engine optimization<\/em> (SEO)\u2014, adapting web formats to different mobile devices and constantly updating designs. In its early years, it achieved great popularity in the creation of personal diaries or blogs, and then became one of the main tools for creating e-commerce websites.<\/p>\n\n\n\n

Besides, WordPress<\/strong> it's a software<\/em> open source<\/strong> -in English: open source software<\/em> (OSS)\u2014which simplifies its installation and database customization.<\/strong> In other words, it consists of a source code<\/strong> designed in a decentralized and collaborative way, allowing users to use, modify and redistribute the software<\/em> as appropriate. Being developed by communities, it presents several advantages such as the production of more efficient programs, with fewer errors and adapted to the specific needs of each user. <\/strong>Besides, WordPress<\/strong> has a system of plugins<\/em> which allows you to extend its capabilities and functions, thus achieving a content management system (CMS)<\/strong> more flexible.<\/p>\n\n\n\n

Currently, exist<\/strong> two versions of WordPress:<\/strong><\/p>\n\n\n\n