{"id":2065,"date":"2020-05-12T16:34:04","date_gmt":"2020-05-12T22:34:04","guid":{"rendered":"https:\/\/leadmarketing.com.mx\/?p=2065"},"modified":"2020-05-14T15:07:33","modified_gmt":"2020-05-14T21:07:33","slug":"comparison-between-woocommerce-and-shopify-which-is-the-best-platform-to-create-your-online-store","status":"publish","type":"post","link":"https:\/\/leadmarketing.com.mx\/en\/uncategorized\/comparison-between-woocommerce-and-shopify-which-is-the-best-platform-to-create-your-online-store\/","title":{"rendered":"WooCommerce vs Shopify comparison: which is the best platform to create your online store?"},"content":{"rendered":"<p>Today, more than ever, it is convenient for your company or business to have a <strong>online store to reach more people and increase sales.<\/strong> Nowadays, there are many e-commerce platforms, being <strong>WooCommerce<\/strong> and <strong>Shopify<\/strong> the most popular among entrepreneurs. Below, discover the main features of these platforms.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">WooCommerce<\/h3>\n\n\n\n<p>It&#039;s a <em>plugin<\/em> e-commerce <strong>open source,<\/strong> and is designed for small and large online merchants. It was officially launched on September 27, 2011, and quickly became popular for its <strong>simplicity to install and customize the database. <\/strong>It is activated for free on a site <strong>WordPress<\/strong> new or existing, just follow the optional guided tour and you&#039;ll be up and running with a new store in minutes - complete with product, cart and checkout pages.<\/p>\n\n\n\n<p>With the freedoms of open source <strong>WooCommerce,<\/strong> you will have a <strong>Fully customizable and expandable experience: <\/strong>Every aspect of your sales website will be <strong>extremely configurable<\/strong> \u2014style, appearance, colors, checkout, shipping settings, and more\u2014. You&#039;ll be able to sell both physical and digital products of any shape or size, offering product variations, multiple configurations, and instant downloads to buyers. Plus, the free mobile app <strong>WooCommerce<\/strong> \u2014available for iOS and Android\u2014will allow you to manage your online store wherever you are.<\/p>\n\n\n\n<p>With <strong>paid extensions<\/strong> You can expand your online store to take reservations, offer memberships, set up recurring subscription payments, and create dynamic pricing rules. Additionally, you can customize the built-in settings to offer free or flat-rate shipping, limit your shipping to specific countries by setting up shipping zones, or open your store to buyers from anywhere in the world. <strong>WooCommerce <\/strong>allows you to accept all major credit cards, alternative payment methods, and bank transfers. For additional options, over 140 region-specific payment gateways are also integrated, including Stripe, PayPal, Square, Amazon Pay, Apple Pay, and Google Pay.<\/p>\n\n\n\n<p>There are hundreds of <strong>official extensions<\/strong> reviewed by developers that will help you customize sales, shipping, and advertising options\u2014smart coupons, Google Ads, live chat, shipment tracking, payment field editor, and more.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Shopify<\/h3>\n\n\n\n<p>It is a Canadian e-commerce company, founded in 2004, that offers a series of services for <strong>simplify the process of managing an online store,<\/strong> It is primarily designed for small retailers. It offers free, professional templates for your sales website design, but \u2014 unlike other templates \u2014 <strong>WooCommerce<\/strong>\u2014 you won\u2019t be able to customize the platform\u2019s code, making it nearly impossible to tailor the experience to your business\u2019s needs or functionalities.<\/p>\n\n\n\n<p>With <strong>Shopify,<\/strong> Manage your orders and control your website in just seconds, <strong>without requiring programming knowledge,<\/strong> and receive notifications on your email or mobile phone. In case of any problems, you can contact the support team by phone, online chat or email. This e-commerce platform allows you to <strong>Improve the shopping experience with multiple payment options<\/strong> \u2014Shopify Payments (for credit cards), Paypal, Amazon Pay, Apple Pay, and Google Pay.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What is the main difference between WooCommerce and Shopify?<\/h3>\n\n\n\n<p>The main difference between these e-commerce platforms is that <strong>WooCommerce<\/strong> consists of a <strong><em>software<\/em> open source<\/strong> -in English: <em>open source software<\/em> (OSS)\u2014, while <strong>Shopify<\/strong> It is presented as a <strong><em>software<\/em> as a service<\/strong> -in English: <em>software as a service<\/em> (SaaS).<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Bar-Graph-Presentation.png\" alt=\"\" class=\"wp-image-2070\" srcset=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Bar-Graph-Presentation.png 1024w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Bar-Graph-Presentation-770x578.png 770w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Bar-Graph-Presentation-293x220.png 293w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><noscript><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Bar-Graph-Presentation.png\" alt=\"\" class=\"wp-image-2070\" srcset=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Bar-Graph-Presentation.png 1024w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Bar-Graph-Presentation-770x578.png 770w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Bar-Graph-Presentation-293x220.png 293w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/noscript><figcaption>Distribution of e-commerce platform usage per million websites<\/figcaption><\/figure><\/div>\n\n\n\n<p>For its part, a <strong><em>software<\/em> Open Source (OSS)<\/strong> It is a source code designed in a decentralized and collaborative way, which allows users <strong>use, modify and redistribute the <em>software<\/em> as appropriate. <\/strong>In other words, it is a <em>software<\/em> developed by communities that can present various advantages such as the production of <strong>more efficient programs, with fewer errors and adapted to the specific needs of each user.<\/strong> It is worth mentioning that certain technical knowledge is required to be able to modify this type of <em>software,<\/em> but it is <strong>the best option for those looking for a tailored and completely customizable experience when opening an online store.<\/strong> In this case, it is recommended that you seek the advice of programming experts to create a sales website exactly as you have imagined; this may require a certain monetary investment, including the hiring of a web hosting service.<\/p>\n\n\n\n<p>On the other hand, a <strong><em>software<\/em> as a service (SaaS)<\/strong> allows users to connect to <strong>cloud-based applications<\/strong> over the Internet and use them. Some common examples are email, word processors, spreadsheets, calendars, and many others. Among the most well-known platforms we can find Spotify, Gmail, Facebook, Mailchimp, Amazon Prime Video and Dropbox. This type of <em>software <\/em>It is developed by a single author or company, and can be powered by a <strong>pay-per-use model.<\/strong><\/p>\n\n\n\n<p>And this last feature is another big difference you need to keep in mind: <strong>Shopify offers various monthly subscription plans, <\/strong>and depending on the plan you have subscribed to, you will be charged a fee per transaction, or for certain features of the store; while <strong>WooCommerce is a <em>plugin<\/em> gratuitous,<\/strong> which in the long run, compared to other e-commerce platforms, will increase your business&#039;s profit margins.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"150\" src=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-2.png\" alt=\"\" class=\"wp-image-2081\" srcset=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-2.png 700w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-2-600x129.png 600w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-2-293x63.png 293w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><noscript><img decoding=\"async\" width=\"700\" height=\"150\" src=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-2.png\" alt=\"\" class=\"wp-image-2081\" srcset=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-2.png 700w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-2-600x129.png 600w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-2-293x63.png 293w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/noscript><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"150\" src=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-1.png\" alt=\"\" class=\"wp-image-2083\" srcset=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-1.png 700w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-1-600x129.png 600w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-1-293x63.png 293w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><noscript><img decoding=\"async\" width=\"700\" height=\"150\" src=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-1.png\" alt=\"\" class=\"wp-image-2083\" srcset=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-1.png 700w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-1-600x129.png 600w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-1-293x63.png 293w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/noscript><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"150\" src=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-3.png\" alt=\"\" class=\"wp-image-2085\" srcset=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-3.png 700w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-3-600x129.png 600w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-3-293x63.png 293w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"150\" src=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-3.png\" alt=\"\" class=\"wp-image-2085\" srcset=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-3.png 700w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-3-600x129.png 600w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-3-293x63.png 293w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/noscript><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"150\" src=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-4.png\" alt=\"\" class=\"wp-image-2086\" srcset=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-4.png 700w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-4-600x129.png 600w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-4-293x63.png 293w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><noscript><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"150\" src=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-4.png\" alt=\"\" class=\"wp-image-2086\" srcset=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-4.png 700w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-4-600x129.png 600w, https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/Dise\u00f1o-sin-t\u00edtulo-4-293x63.png 293w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/noscript><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Why should you choose WordPress as your content management system?<\/h3>\n\n\n\n<p>Nowadays, creating a website is much easier than it was a few years ago, and it is also cheaper. This has been possible thanks to the so-called <strong>content managers<\/strong> -in English: <em>content manager system<\/em> (CMS)\u2014, which consist of <strong>Web programs or applications that allow you to create a work environment for creating, managing and publishing content on a web page <\/strong>by administrators, editors and other users.<\/p>\n\n\n\n<p>25% of all the web pages in the world have been created with <strong>WordPress,<\/strong> and if we consider only those built using a <strong>content management system (CMS),<\/strong> the percentage rises to 60%. Thus, <strong>WordPress is listed as the most used and best valued platform, <\/strong>especially for its <strong>flexibility and simplicity in the construction, use and management of web content;<\/strong> as well as facilitating search engine positioning \u2014in English: <em>search engine optimization<\/em> (SEO)\u2014, adapt web formats to different mobile devices and constantly renew designs and <em>plugins. <\/em>And within <strong>WordPress,<\/strong> As if that were not enough, one of the <em>plugins<\/em> most popular for creating online stores is <strong>WooCommerce.<\/strong><\/p>\n\n\n\n<p>It is worth mentioning that <strong>There are two versions of WordPress:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>The <strong>Simple version of WordPress<\/strong> \u2014available in <strong><a href=\"https:\/\/es.wordpress.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"wordpress.com (opens in a new tab)\">wordpress.com<\/a><\/strong>\u2014, with a free domain and specialized web hosting service, which only requires the creation of a username and password to start editing your website.<\/li><li>The <strong>full version of WordPress<\/strong> \u2014available in <strong><a href=\"https:\/\/es-mx.wordpress.org\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"wordpress.org (opens in a new tab)\">wordpress.org<\/a><\/strong>\u2014, aimed at people who already have web hosting, which allows the platform code to be modified according to the needs of each user.<\/li><\/ul>\n\n\n\n<p>Do you already know which is the best platform to create your online store? If you are still not sure, send us a message with all your questions and receive the best advice!<\/p>","protected":false},"excerpt":{"rendered":"<p>Hoy, m\u00e1s que nunca, resulta conveniente que tu empresa o negocio cuente con una tienda en l\u00ednea para llegar a m\u00e1s personas e incrementar sus ventas. En la actualidad, existen muchas plataformas de comercio electr\u00f3nico, siendo WooCommerce y Shopify las m\u00e1s populares entre los emprendedores. A continuaci\u00f3n, descubre las principales caracter\u00edsticas de estas plataformas. WooCommerce Es un plugin de comercio electr\u00f3nico de c\u00f3digo abierto, y est\u00e1 dise\u00f1ado para peque\u00f1os y grandes comerciantes en l\u00ednea. Fue lanzado oficialmente el 27 de [&hellip;]<\/p>","protected":false},"author":3,"featured_media":2066,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[116,89,118,117],"class_list":["post-2065","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria","tag-comercio-electronico","tag-negocios-en-internet","tag-shopify","tag-woocommerce"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.4 (Yoast SEO v20.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Comparativa entre WooCommerce y Shopify: \u00bfcu\u00e1l es la mejor plataforma para crear tu tienda en l\u00ednea?<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leadmarketing.com.mx\/en\/uncategorized\/comparison-between-woocommerce-and-shopify-which-is-the-best-platform-to-create-your-online-store\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Comparativa entre WooCommerce y Shopify: \u00bfcu\u00e1l es la mejor plataforma para crear tu tienda en l\u00ednea?\" \/>\n<meta property=\"og:description\" content=\"Hoy, m\u00e1s que nunca, resulta conveniente que tu empresa o negocio cuente con una tienda en l\u00ednea para llegar a m\u00e1s personas e incrementar sus ventas. En la actualidad, existen muchas plataformas de comercio electr\u00f3nico, siendo WooCommerce y Shopify las m\u00e1s populares entre los emprendedores. A continuaci\u00f3n, descubre las principales caracter\u00edsticas de estas plataformas. WooCommerce Es un plugin de comercio electr\u00f3nico de c\u00f3digo abierto, y est\u00e1 dise\u00f1ado para peque\u00f1os y grandes comerciantes en l\u00ednea. Fue lanzado oficialmente el 27 de [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leadmarketing.com.mx\/en\/uncategorized\/comparison-between-woocommerce-and-shopify-which-is-the-best-platform-to-create-your-online-store\/\" \/>\n<meta property=\"og:site_name\" content=\"Lead Marketing agencia publicidad\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/LeadMarketingMx\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-12T22:34:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-05-14T21:07:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/485366-PGR1KV-34-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1709\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Kevin Jared Mart\u00ednez M\u00e1rquez\" \/>\n<meta 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