{"id":2020,"date":"2020-04-17T16:10:18","date_gmt":"2020-04-17T22:10:18","guid":{"rendered":"https:\/\/leadmarketing.com.mx\/?p=2020"},"modified":"2020-04-17T16:10:21","modified_gmt":"2020-04-17T22:10:21","slug":"google-position-zero-what-it-is-and-how-to-achieve-it","status":"publish","type":"post","link":"https:\/\/leadmarketing.com.mx\/en\/uncategorized\/google-position-zero-what-it-is-and-how-to-achieve-it\/","title":{"rendered":"Google Position Zero: What It Is and How to Achieve It"},"content":{"rendered":"

Google has optimized your web search engine<\/strong> to toast more accurate and useful results, <\/strong>And such is the case of the zero position, <\/strong>with which it is intended improve the recognition of the intent of each user query.<\/strong><\/p>\n\n\n\n

What is Google position zero?<\/h3>\n\n\n\n

The Google position zero<\/strong> It is a featured snippet or feature snippet<\/em><\/strong> that appears at the top of the results of each search. In other words, this featured result represents a quick response to simple user questions. <\/strong>In this way, Google is responsible for extracting short blocks of information<\/strong> of a web page when considering them most relevant or valuable<\/strong> than others.<\/p>\n\n\n\n

According to the Google Search Console Help Center, featured snippets are: \u00ab[\u2026] special search results that are displayed in boxes and are formatted in reverse; that is, they show the descriptive snippet first.\u00bb<\/em><\/strong><\/p>\n\n\n\n

What elements are shown in Google position zero?<\/h3>\n\n\n\n

Generally, the featured snippets<\/strong> may appear in cases of comparisons, questions, definitions, lists and tables, <\/strong>and include the following elements:<\/p>\n\n\n\n

  • Summary or extract from a web page<\/li>
  • SEO Page Title<\/li>
  • Page link<\/li>
  • Images <\/li><\/ul>\n\n\n\n
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