{"id":1688,"date":"2020-03-18T18:31:09","date_gmt":"2020-03-19T00:31:09","guid":{"rendered":"https:\/\/leadmarketing.com.mx\/?p=1688"},"modified":"2020-05-15T11:00:18","modified_gmt":"2020-05-15T17:00:18","slug":"benefits-of-hiring-a-community-manager","status":"publish","type":"post","link":"https:\/\/leadmarketing.com.mx\/en\/instagram\/benefits-of-hiring-a-community-manager\/","title":{"rendered":"Benefits of hiring a community manager"},"content":{"rendered":"<p>In an increasingly digitalized world, every brand, business or company needs a <strong>community manager.<\/strong> The latest reports from global firm We Are Social reveal that <strong>More than half of the world&#039;s population has access to the Internet, <\/strong>reaching 4,388 million active users on the network \u2014 that is, 57.17 percent.<\/p>\n\n\n\n<p> In turn, the main trends indicate that people spend most of their time <strong>browsing their social networks, <\/strong>through their mobile phones, to communicate with brands, businesses or companies, both to obtain more information about products and to find out about their news and actions with social impact. <\/p>\n\n\n\n<p>Therefore, it is not enough for the brand or business to be present on the main social networks, but it requires the <strong>Hiring a community manager <\/strong>so that, with their knowledge and experience, <strong>take care of the company&#039;s image and reputation in the digital environment. <\/strong>Below, discover the benefits of hiring a professional to manage virtual communities.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Greater online visibility<\/strong><\/h3>\n\n\n\n<p>A community manager is <strong>will be responsible for creating a communication strategy<\/strong> online more <strong>efficient<\/strong>, <strong>achieving loyalty<\/strong> to the <strong>customers<\/strong> through closer interaction and the publication of key information about products or services. In this way, <strong>the brand or business will gain greater visibility<\/strong>, since they will be where their consumers spend the most time: on social networks.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Closer and more direct relationship with customers<\/strong><\/h3>\n\n\n\n<p>The person in charge of managing your social networks will deal directly with followers in a closer and simpler way, they will even be able to <strong>creating links between the brand and the user<\/strong> thanks to the constant response of comments and private messages.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Greater dissemination and acquisition of potential clients<\/strong><\/h3>\n\n\n\n<p><strong>The communication strategy<\/strong> online <strong>from a community manager<\/strong> <strong>includes the development of content and events<\/strong> personalized, <strong>which<\/strong> you <strong>will allow<\/strong> to the brand or business <strong>attract new customers and spread the word about your products, services, raffles and promotions.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Goal tracking<\/strong><\/h3>\n\n\n\n<p>Another of the daily tasks of a <strong>community manager <\/strong>is to carry out the <strong>tracking advertising and content planning. <\/strong>Efforts must yield results, and the latter must be measurable. Analyzing the behavior of the metrics will allow each strategy to be directed toward the desired goals.<\/p>\n\n\n\n<p>With the latest advances and new trends in technology and communication, hiring a <strong>community manager<\/strong> It should already be a priority for brands or businesses.<br><\/p>","protected":false},"excerpt":{"rendered":"<p>En un mundo cada vez m\u00e1s digitalizado, toda marca, negocio o empresa necesita de un community manager. Los informes m\u00e1s recientes de la firma global We Are Social revelan que m\u00e1s de la mitad de la poblaci\u00f3n mundial tiene acceso a Internet, alcanzando los 4 mil 388 millones de usuarios activos en la red \u2014es decir, un 57.17 por ciento. A su vez, las principales tendencias se\u00f1alan que las personas pasan la mayor parte de su tiempo navegando en sus [&hellip;]<\/p>","protected":false},"author":3,"featured_media":1872,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[38,23],"tags":[70,69,71],"class_list":["post-1688","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook","category-instagram","tag-beneficios-de-contratar-un-community-manager","tag-community-manager","tag-redes-sociales"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.4 (Yoast SEO v20.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Beneficios de contratar un community manager<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leadmarketing.com.mx\/en\/instagram\/benefits-of-hiring-a-community-manager\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beneficios de contratar un community manager\" \/>\n<meta property=\"og:description\" content=\"En un mundo cada vez m\u00e1s digitalizado, toda marca, negocio o empresa necesita de un community manager. 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