{"id":15001,"date":"2023-01-19T20:21:44","date_gmt":"2023-01-20T02:21:44","guid":{"rendered":"https:\/\/leadmarketing.com.mx\/los-3-ejes-de-instagram-para-2023-anda-anda-cl\/"},"modified":"2023-01-19T20:21:44","modified_gmt":"2023-01-20T02:21:44","slug":"the-3-axes-of-instagram-for-2023-go-go-cl","status":"publish","type":"post","link":"https:\/\/leadmarketing.com.mx\/en\/instagram\/the-3-axes-of-instagram-for-2023-go-go-cl\/","title":{"rendered":"Instagram&#039;s 3 axes for 2023 \u2013 ANDA \u2013 Anda.cl"},"content":{"rendered":"<p>During 2022, <strong>Instagram Reached 2 Billion Monthly Active Users<\/strong>, which is a great milestone for this social network.<br \/>Still, the year was <strong>sweet and sour<\/strong>, as Adam Mosseri, director of Instagram, acknowledges in a video he uploaded to his <a href=\"https:\/\/twitter.com\/mosseri?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1608204022472904705%7Ctwgr%5E53ecac07775878d5f954bc931fe8efd67ca61659%7Ctwcon%5Es1_&amp;ref_url=https%3A%2F%2Fmarketing4ecommerce.net%2Festos-son-los-tres-ejes-sobre-los-que-adam-mosseri-quiere-basar-el-crecimiento-de-instagram-en-2023%2F\">Twitter account<\/a>.<br \/>\u201cAt the beginning of the year I said that our priorities would be <strong>working on video, messaging, transparency and control, and helping creators make a living<\/strong>. We made progress on several of them and also had some false starts,\u201d he says in the post.<br \/>Then he goes on to talk about <strong>the platform&#039;s plans for 2023<\/strong>, referring to his <strong>Identity and how to create value for users<\/strong>.<br \/>\u201cWhat I think remains is bringing people together around the things they love,\u201d he adds.<br \/>To do that, he explains, Instagram will focus on 3 things:<br \/>In another video, the manager announces that, starting in February, <strong>Navigation in the app will change<\/strong>, considering the home, searches, create, Reels and the profile. This means that the Shop tab will be removed, but users will be able to purchase in the Feed, Stories, Reels and ads.<br \/><strong>\u201cThe idea is to simplify Instagram and focus on what we are trying to do, which is to bring people together around what they love\u201d<\/strong>, Mosseri finally explains.<\/p>\n<p><strong><mark class=\"has-inline-color has-vivid-red-color\">You may also like:<\/mark><\/strong> <a href=\"https:\/\/www.anda.cl\/estudio-global-revela-que-el-costo-de-la-vida-es-una-dificultad-que-amenaza-a-la-poblacion-mundial-e-impone-desafios-a-los-hogares\/\">https:\/\/www.anda.cl\/estudio-global-revela-que-el-costo-de-la-vida-es-una-dificultad-que-amenaza-a-la-poblacion-mundial-e-impone-desafios-a-los-hogares\/<\/a><br \/>Accessibility tools<\/p>\n<p><a href=\"https:\/\/news.google.com\/__i\/rss\/rd\/articles\/CBMiNmh0dHBzOi8vd3d3LmFuZGEuY2wvbG9zLTMtZWplcy1kZS1pbnN0YWdyYW0tcGFyYS0yMDIzL9IBAA?oc=5\">source<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Durante 2022, Instagram lleg\u00f3 a los 2.000 millones de usuarios activos mensuales, lo que es un gran hito para esta red social.Aun as\u00ed, el a\u00f1o fue de dulce y agraz, como reconoce Adam Mosseri, director de Instagram, en un video que subi\u00f3 a su cuenta de Twitter.\u201cA principios del a\u00f1o dije que nuestras prioridades ser\u00edan trabajar en video, mensajer\u00eda, transparencia y control, y ayudar a los creadores a ganarse la vida. Hicimos progresos en varias de ellas y tambi\u00e9n tuvimos [&hellip;]<\/p>","protected":false},"author":1,"featured_media":15002,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[23],"tags":[],"class_list":["post-15001","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-instagram"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.4 (Yoast SEO v20.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Los 3 ejes de Instagram para 2023 - ANDA - Anda.cl<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/leadmarketing.com.mx\/en\/instagram\/the-3-axes-of-instagram-for-2023-go-go-cl\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Los 3 ejes de Instagram para 2023 - ANDA - Anda.cl\" \/>\n<meta property=\"og:description\" content=\"Durante 2022, Instagram lleg\u00f3 a los 2.000 millones de usuarios activos mensuales, lo que es un gran hito para esta red social.Aun as\u00ed, el a\u00f1o fue de dulce y agraz, como reconoce Adam Mosseri, director de Instagram, en un video que subi\u00f3 a su cuenta de Twitter.\u201cA principios del a\u00f1o dije que nuestras prioridades ser\u00edan trabajar en video, mensajer\u00eda, transparencia y control, y ayudar a los creadores a ganarse la vida. Hicimos progresos en varias de ellas y tambi\u00e9n tuvimos [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/leadmarketing.com.mx\/en\/instagram\/the-3-axes-of-instagram-for-2023-go-go-cl\/\" \/>\n<meta property=\"og:site_name\" content=\"Lead Marketing agencia publicidad\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/LeadMarketingMx\/\" \/>\n<meta property=\"article:author\" content=\"hector.mtz92\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-20T02:21:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/leadmarketing.com.mx\/wp-content\/uploads\/wp-header-logo-5084.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1233\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Hector Obed Martinez Pinedo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Hector Obed Martinez Pinedo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/leadmarketing.com.mx\/instagram\/los-3-ejes-de-instagram-para-2023-anda-anda-cl\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/leadmarketing.com.mx\/instagram\/los-3-ejes-de-instagram-para-2023-anda-anda-cl\/\"},\"author\":{\"name\":\"Hector Obed Martinez Pinedo\",\"@id\":\"https:\/\/leadmarketing.com.mx\/#\/schema\/person\/5910133caabccc5a0da02dd7173594d5\"},\"headline\":\"Los 3 ejes de Instagram para 2023 &#8211; 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